RETURNING SOON. JOIN OUR WAITLIST!

Eight Magicians. Eight Rooms.
Infinite Impossibilities.

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RETURNING MAY 22-23

TICKETS OPENING SOON

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1. ARRIVAL

Check in, get a drink, gather your wits, and prepare to be amazed. The night is yours.

2. WANDER

Choose a direction and start wandering. You'll soon find something impossible, or it'll find you.

3. BIG SHOW

There are two showings of the 40-minute big show in the cabaret. A variety stage magic show. Don't miss it.

Explore and discover a night of magic at The Palace Theater. Hidden shows, wandering magicians, and a variety magic show that will knock your socks off. Grab a drink, grab a friend, and prepare for a night like you’ve never experienced before.

The Main Bar

The Main Bar

Sit at the bar, grab a cocktail. Spotlight performances on the bar stage and wandering magicians.

Headline Cabaret

The Big Show

The main event. Sit down and enjoy the variety show hosted by The Illusionist Kevin Blake.

The Magician's Study

The Study

A close up encounter for just a few at a time. Step inside and experience haunting impossibilities crafted by a master magician.

Casino Cons

The Casino

Roll the dice. Play a hand. Step into the casino and get conned by tricksters and hucksters who excel at sleight of hand magic.

Tarot

The Wardrobe

Find a hidden room through the wardrobe, and maybe also a glimpse into your future. Or your past. Or your present.

The Black Box

Much more...

Explore the sprawling space and find hidden rooms and secret wonders. Adventure awaits the curious mind.

Step into a choose-your-own-adventure world of magic and magicians. Wander through 8 different rooms and experience 8 world class entertainers: cardsharps demonstrating legendary casino cons, intimate stage shows in our cabaret, miracles at the bar's parlor stage, or have your mind read in the Oracle Room.

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RETURNING SOON!

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Kevin Blake
Kevin Blake
The Illusionist
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Kevin Blake
The Main Stage

You know him as 'The Illusionist' at the Palace Theater. America's Got Talent, Penn & Teller: Fool Us, CBS, PrimeTV, and his mom's home videos. He is the tallest magician on the west coast and 50,000 people have seen him do card tricks on this very stage.

Christian Cagigal
Christian Cagigal
The Warlock
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Christian Cagigal
The Study

A NYC-SF bicoastal storyteller who will haunt your day, and then appear in your dreams. Cagigal's magic is award-winning, surreal, and entirely untrustworthy. With unmatched theatricality and a ghostly vocal timbre, he will persuade you to believe in Magick.

David Gerard
David Gerard
Mental Mystery
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David Gerard
The Main Stage

Consultant for winning AGT acts and Vegas Headlining magicians and a 60-show veteran of The Magic Castle, Gerard is a mindblowing mentalist who will unearth your secrets and make you bust out laughing. Quick wit, dapper charm, and a mere bajillion shows in the tank makes David an unmissable entertainer.

Ben Seidman
Ben Seidman
The Conman
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Ben Seidman
The Main Stage

You've seen him on Netflix and stages around the world. He's a sly conman, a trustworthy-seeming trickster, and charmer who has more aces up his sleeves than you have cards. "World class" is thrown around a lot. Ben lives up to the title.

Danny Cheng
Danny Cheng
Legerdemain
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Danny Cheng
The Casino

A true underground sleight of hand artist, Danny Cheng has put thousands of hours into mastering those tiny movements that make magic possible... and turn them invisible. A knucklebuster who will knock your teeth out with coins and cards. Blink and you'll miss it. Don't blink and you'll also miss it.

Dorian Rhodell
Dorian Rhodell
The Cardman
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Dorian Rhodell
Wandering

A classically trained sleight of hand artist who has spent his life dedicated to the subtle art of messing you up. His close up, sleight of hand magic is stuff of legend. A "magician's magician," Dorian is a beast with a pack and his cull kills. If you know what I mean.

Luigi Anzivino
Luigi Anzivino
The Magi-Scientist
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Magi-Scientist
Wandering

A magi-scientist who, in his case, isn’t an oxymoron. Luigi holds a Ph.D. in Neuroscience, and he’s spent years studying how attention misfires and certainty forms. Now he uses that knowledge, cheerfully and ruthlessly, to lead your brain to the wrong conclusion for all the right reasons.

Skyler Jade
Skyler Jade
The Prodigy
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Skyler Jade
Wandering

A Los Angeles–raised sleight-of-hand prodigy who made the Magic Castle at fourteen, helped build an America’s Got Talent semi-finalist act, and kept collecting trophies—Young Magician Award, then first-ever Junior Society Strolling champion.

Jake Berg
Jake Berg
The Wizard
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Jake Berg
Wandering

A builder, tinkerer, magician, and an all around good guy, Jake Berg will show you some things you've never seen before, and never imagined were possible. You might ask how, but also, why... The answer is always the same: to mystify, amaze, astound and delight. Don't miss his magic. * Only here Friday night!

Tori Noquez
Tori Noquez
The Professor
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Tori Noquez
Wandering

A mathematics professor and Oakland-based close-up magician who has spent years explaining things that don't add up. Armed with cards, cups, ropes, and an ironclad understanding of how your brain lies to you, Tori will fold your sense of reality like a proof that keeps coming out wrong. She's fun, amazing, and she has done the math on exactly how much you're not going to believe what just happened.

Joshua Andrews
Joshua Andrews
The Enigma
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Joshua Andrews
Wandering

A quiet saboteur of certainty—an engineer of impossible conclusions from ordinary choices. His style is nonchalant, conversational, and suddenly shocking: a thought is named, a decision foretold, showmanship delivered with a smile and a trapdoor to another dimension.

Age Requirement?

The event is strictly 21+. While kids love magic, and we love kids, SECRET MAGIC is a night of magic for adults of drinking age only.

how do tickets work?

Your ticket selection determines your seats for the cabaret show, in which ever section you like. All tickets provide access to the whole venue for wandering and all other experiences.

When should I arrive?

Doors open at 7:30pm. Magic will be happening from 8pm-10:15pm

How long is the experience?

Doors open at 6:30pm. Cabaret shows at 7:30 and 9pm. Grand Finale at 10pm. VIP experience (limited) at 6:45pm. Roaming magicians entertain in the rooms outside the cabaret throughout the evening.

Where is the event located?

The venue is located in a not-so-secret-anymore location in North Beach, near the corner of Broadway and Columbus.

JOIN US FOR AN EVENING OF MAGIC.

Get tickets today and experience an unforgettable night of discovery, mystery, and illusion.

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A The Palace Theater SF and Kevin Blake Magic Production. All Rights Reserved.